INSIGHTS

Trade Dress protection, a form of intellectual property, is a phenomenon relatively new to the South American legal panorama.

One a mark is declared to be a generic name, the designation enters the "linguistic commons" is free for all to use. It loses all of its...

Genericide is the process by which a brand name loses its distinctive identity as a result of being used to refer to any product or...

As the second part of this article, published in our October edition, we turned our attention mostly on how this defense has been treated...