top of page
INSIGHTS
Search

mail
Feb 26, 20205 min read
Trade Dress in Latin America
Trade Dress protection, a form of intellectual property, is a phenomenon relatively new to the South American legal panorama.

mail
Jan 24, 20202 min read
"Google": A Failed Genericide Story
One a mark is declared to be a generic name, the designation enters the "linguistic commons" is free for all to use. It loses all of its...

mail
Dec 16, 20193 min read
What is New About Genericide?
Genericide is the process by which a brand name loses its distinctive identity as a result of being used to refer to any product or...

mail
Nov 27, 20195 min read
Parody Defense: To Laugh or Not to Laugh (Part 2)
As the second part of this article, published in our October edition, we turned our attention mostly on how this defense has been treated...

mail
Oct 28, 20193 min read
Parody Defense: To Laugh or Not to Laugh (Part 1)
Trademark parody involves appropriation of another’s mark and then building on it to contribute something new for humorous effect.

mail
Sep 1, 20192 min read
A Brand that is Changing Our World
Consumers prefer to spend their money on brands with prosocial messages, sustainable manufacturing practices and ethical business standards

mail
Aug 1, 20193 min read
Sustainable Brands Made in Argentina
The eco-friendly movement is developing in Latin America and recently, the Argentina Senate gave approval for a climate change law.

mail
Aug 1, 20194 min read
Sustainable Brands: It is all about TRUST
The past few years have seen a large increase in the number of "green patents" and "sustainability brans" around the world.

mail
Jul 1, 20191 min read
Mandatory Trademark Declaration of Use Under Oath in Argentina
Mandatory sworn declaration of use for trademarks in Argentina effective June 3, 2019.

mail
Jul 1, 20193 min read
Supreme Court's "Scandalous" Decision
The Supreme Court's Iancu v. Brunetti decision means the U.S. Patent and Trademark Office will be forced to register any mark, regardless of

mail
Jun 10, 20192 min read
Trademark Licenses Declared "Safe" after Bankruptcy
A debtor's ability to reject executory contracts under the Bankruptcy Code does not permit the debtor to rescind trademark licenses.

mail
May 1, 20193 min read
The IP of the Academy Awards
The Intellectual Property rights of the Academy Awards.

mail
Apr 3, 20194 min read
Geographical Indicators in Latin America
Latin America has been slow to recognize Geographical Indications protecting products originating in a given geographical area.

mail
Mar 6, 20192 min read
Intellectual Property (IP) Valuation
Brand Finance, an independent business valuation consultancy (www.brandfinance.com) estimates that 72% of corporations’ value in the United

mail
Feb 13, 20193 min read
Denominations of Origins: What are those?
A DENOMINATION OF ORIGIN (also known as APPELLATION OF ORIGIN) is a special kind of geographical indication generally consisting of a...

mail
Feb 13, 20192 min read
Why doesn't the USPTO Like the Marijuana Trademarks?
While marijuana has been fully legalized in many states in the United States of America it is still quite a difficult battle with the USPTO.

mail
Jan 24, 20191 min read
USPTO Expedited Cancellation Pilot Program
The USPTO is piloting a program to explore the effectiveness of an expedited cancellation proceeding for challenges to unused registrations.

mail
Jul 8, 20184 min read
Extraterritorial Application of the Lanham Act
A few weeks ago, I had the opportunity to moderate a California Lawyers Association (CLA) Intellectual Property Law Section (IP Section)...

mail
Jun 20, 20181 min read
Post-Registration Proof of Use Audit Program: Watch Out!
The USPTO is allowed to cancel audited registrations with unsubstantiated use claims or remove unsupported goods and services from others.
bottom of page